Spanish outlet centre specialist Neinver has announced the creation of a new outlet concept, The Style Outlets. The Company intends to consolidate all the centres it develops and operates in Germany, Italy and Portugal under the new brand.

Spanish outlet centre specialist Neinver has announced the creation of a new outlet concept, The Style Outlets. The Company intends to consolidate all the centres it develops and operates in Germany, Italy and Portugal under the new brand.

The portfolio comprises 105,000 m2 of gross lettable area (GLA) and about 500 stores.

Neinver said that following the development and management of 11 outlet centres, the firm is positioned as the leading outlet operator in Spain, Poland and Germany, and the third in Europe. The company uses multidisciplinary teams to manage almost 223,000 m2 GLA of outlet centres. Last year, the centres registered 27 million visitors and turnover totalling EUR 550 mln.

Neinver said it pioneered the introduction of the outlet concept in Spain and Poland, under its leading Factory brand. It has now developed the new outlet concept in order to adapt to the needs of other European markets where it operates and to remain the benchmark of its sector.

The Style Outlets will come on line in Zweibrücken (Frankfurt, Germany), continuing with Castel Guelfo (Bologna, Italy), Vila do Conde (Porto, Portugal) and, in 2010, in Vicolungo (Milan, Italy).